
BUSINESS LOGO AND BRAND DESIGN | NORTH DEVON
Everything you need to look consistent and credible, whether you’re 'doing it yourself' or commissioning professionally designed marketing materials.
Transform your business with a complete and professional brand identity
Every brand has a starting point...
Launching something new?
Pie helps to shape how your brand looks, feels, and shows up, from the very beginning
Through thoughtful, concept-led design, Pie creates bespoke brand toolkits that give you everything you need to present your business with clarity and confidence.
Professional logo and brand design sets you apart from your competitors and marks the beginning of your overall business identity. Let Pie capture your story and set the foundation for a brand that feels authentic, consistent,
and ready to grow.
With over 14 years of experience crafting logos and brand systems, Pie will ensure your brand works everywhere online, offline, and anywhere in between.

Another great piece of work
from Emma.
Design By Pie is my go-to designer for anything from brand identity to presentation graphics.
Always great to work with.
Adam Riley | 2022
Let’s find what fits your needs
Pie's Brand Toolkit Options Overview
01
LOGO DESIGN TOOLKIT
From £450*
For those who need a logo design created from scratch
but are not looking for a full brand identity just yet
You'll Receive:
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3 x Original logo design concepts
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Logo design variations (Portrait, landscape, one colour)
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Library of professional logo files
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Logo spec sheet
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Full ownership of your logo design
* Also Available:
-
Website favicon
-
Icons set
-
Extended/brand colour palette
-
Extended/brand font styles & hierarchy
-
Social media profiles
-
Social media post design
-
Website homepage design example
-
Business card design
-
Basic advert design (A5)
-
Banner design
-
Brochure design
-
Packaging/label design
*PLEASE NOTE: The cost quoted will depend on the results of the creative brief you submit, and the extra elements you may require.
02
BRAND IDENTITY TOOLKIT
From £650*
For those looking for a complete brand identity including logo design, a brand style guide with a range of pre-designed brand assets
You'll Receive:
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3 x Unique logo & brand style concepts
-
Logo design variations incl. favicon
-
Brand colour palette
-
Brand font styles & hierarchy
-
Brand patterns/decorative elements
-
Website homepage design concept
-
Advert design concept (A5)
-
Library of professional logo files
-
Brand guidelines
-
Full ownership of your logo design
* Also Available:
-
Brand icons set
-
Brand images
-
Business card design
-
Social media profiles & post templates
-
Pre-designed templates for Word and/or PowerPoint
-
Banner & poster designs
-
Leaflet & brochure design
-
Packaging/label design
*PLEASE NOTE: The cost quoted will depend on the results of the creative brief you submit, and the extra elements you may require.

Pie designed our logos & website along with all our marketing ads.
Totally love her vision,
work ethic,
and design skills.
Wouldn't go anywhere else.
Darren Bowden | 2024
Let’s create something uniquely you!
Are you looking for a memorable logo design for your new business?
A good logo design is essential for any new business. It sets you apart from your competitors and is the beginning of the creation of your overall business identity.
Pie has been designing professional logos for new business start-ups since 2011, with the understanding that a visual identity should be as meaningful and unique as the business itself.
The Logo Design Toolkit package allows you to start with a unique design to promote and raise awareness of your business with a simple identity. This then allows you to come back later for a more comprehensive Branding Toolkit once you have the budget and a clearer idea of other assets you need to promote your business more effectively.
Ideal for business start-ups looking to stand out, be unique, and maintain consistency across print and digital media.

Submit your creative brief
today!
The creative brief acts as a roadmap to reduce misunderstandings, minimise revisions, and nurture effective collaboration...
Either fill in Pie's online form, or download Pie's editable .pdf to complete in Adobe Acrobat, and email it back to Pie when completed.
Let your business shine with a complete brand identity!
Let's build an authentic brand for your business that helps you stand out, and is uniquely 'you'...
Pie's Brand Identity Toolkit is a comprehensive logo and branding package offered to clients seeking a broader view of how their business’s identity will manifest across various media.
The design process is more intense for the Brand Identity Toolkit as more consideration is given to how your full range of company promotional materials could be presented.
Once Pie understands what assets you are likely to need to promote your business (Eg; whether it's mostly online through a website and social media, or at trade shows and exhibitions), she can present you with stunning concept designs* as mocked-up visuals, so you will be able to realise your new brand’s potential fully.
At the end of the project, you’ll not only receive your final logo design but also any design elements created in the design process (such as pre-designed templates, bespoke patterns, icons, and decorative detail).


And finally, you'll receive a detailed brand guidelines document that outlines the logo and brand design specifics, including your brand story, tone of voice, and values, plus your brand colours, fonts, spacing rules, and examples of your brand style.
You can then use these unique guidelines and set of assets to present your brand style consistently and confidently.
Or you can share them with whoever you hire to help you creatively on your branded business journey.
This will provide you with a more established guide and fuller picture of your overall style from the get-go.
Here's an overview of what can be included:
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Brand positioning: Outlining your brand story, a tone of voice, brand personality, and positioning, along with in-depth competitor research.
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Logo variations: Several logo variations created, including landscape, portrait, circular, wordmark, and sub-logo (a simplified, more compact version), all supplied in full colour and one-colour formats.
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Library of professional logo files: Raster and vector* logo files supplied, suitable for web and print purposes (*eps & SVG that are scalable for any use, from websites to billboards)
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Brand icons set: Designed to fit your brand and supplied in all your brand colours.
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Brand guidelines: Colors, fonts, and layout hierarchy for consistent design
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Brand images: Photographs sourced, plus any patterns and decorative elements created
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Social media kit: Profile images and ready-to-use, reusable, editable Canva templates
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Website favicon
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Website homepage design: A demonstration of your brand style as a web page
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Document templates: Editable in Canva for your proposals, leaflets, and more
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Business card and advert designs: Print-ready, designed to impress!
*Concept designs will be created at the development stage to visually represent the brand style. ‘Dummy’ copy will be used, so the concepts will only be suitable to be used to demonstrate the proposed design and layout. Should you want to move forward with any of the concept designs produced, this will need to be quoted for unless already priced for in your original estimate.

Pie’s design work is exceptional!
I’ve been lucky enough to work with Emma (AKA 'Pie') on a few projects which have shown her range of outstanding creative ability.
What always really impresses me is her ability to provide just incredible designs that are completely unique,
have a real stand out “wow” factor,
and are 100% on brief.
A very talented designer.

Emma was so helpful from the beginning & all the way through the process,so knowledgeable
and reassuring!
I would highly recommend Pie, & will be in contact again soon for my next project!
Beth Atkinson | 2025

Emma is absolutely brilliant!
I was looking for help designing a logo for my reflexology business and gave her a few ideas I had in mind.
In no time at all, Emma was able to send me a range of design ideas and we were able to discuss any changes before settling on a final design.
She then provided me with a huge range of logos for print and for my website, along with a toolbox of information on how best to utilise the design, colours
and fonts used.
This made designing my website and leaflets so much easier!
Her attention to detail was incredible and I honestly can't thank her enough, I feel I have built a strong brand for my business which wouldn't have been possible without her expertise!
Tasmin Bidgway | 2025









































