Often times an illustration can embody so much more than a photograph and when used cleverly with marketing you can evoke a range of feelings from humour to authenticity. Whether you need an illustration for a poster, a product or children's book I have a range of adaptable styles.
The hand-drawn trend is staying in the world of print design so embrace the look of sketches, doodles and hash marks! Creating hand-drawn illustrations and integrating them into projects is becoming increasingly alluring and highly effective as the designs created by the human hand are quite in contrast to the digital processes and highly polished styles we have become used to.
For me personally, vector illustration is one of the most satisfying and exciting creative outputs there is. Any vector drawing can be scaled to any size
without the loss of fidelity so it could potentially be used for a business card or billboard advertising. The style of vector illustrations is quite different to the hand drawn image. Think
clean lines and block colour.